Style
STYLE
Style is the pattern of choices that help to distinguish one speech
from another
Clarity
Use:
concrete, simple words
Active voice
Limit:
technical terms (“jargon”)
Rhythm
Pay attention to:
pacing.
Try using:
Repetition (NOT redundant words) for emphasis
Antithesis (paring opposite ideas/phrases to suggest a choice)
Parallel wording
Imagery
Use:
vivid words
similes
metaphors
onomatopoeia (buzz, bang)
| _ | elements | Example yes  | 
Example no  | 
| Clarity | Concrete words Jargon/tech terms Active voice  | 
_ | _ | 
| Rhythm | Pacing Repetition Antithesis Parallel wording  | 
_ | _ | 
| Imagery | Vivid words Metaphors Similies onomatopoeia  | 
_ | _ | 
UNCG University Speaking Center, 256-1346, speakingcenter.uncg.edu
